The Aftermarket Architect: Building Bridges with ETI
On this episode of Leap Forward, we're honoured to feature Winston Lee, Managing Director of ETI in Europe and a pivotal figure in the automotive sector. He dives into bridging the gap between original equipment manufacturers and the automotive aftermarket, discussing the vital roles of advanced diagnostic tools, and specialized equipment. His journey highlights innovation and strategic partnerships. Unlock insights for the automotive future.
00:00
Introduction to the Leap Forward podcast
04:17
Discussion of MTI's predominantly North American membership expanding into Europe.
08:34
Winston's varied career journey within the automotive industry.
12:51
Challenges presented by the rapid evolution of automotive technology.
17:08
The progression of diagnostic tools and increasing vehicle security concerns.
21:25
Experience working with specific OEM diagnostic systems like Jaguar Land Rover's.
25:42
Limitations and challenges of the Master Tech fault-fix database.
30:00
The founding of ESP Diagnostics and development of niche products.
34:17
Explaining stop-start technology and the complexities of battery coding.
38:34
Difficulties OEMs face in licensing data and access for smaller companies.
Address
UK
Cambridge House, Henry St.
Bath BA1 1BT, United Kingdom
USA
2950 Buskirk Ave, Suite 300
Walnut Creek, CA 94597
Korea (South)
Kyobo Building, 15th Floor, 1 Jongno,
Seoul 03154, Korea
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