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From Trainee to Industry Leader – Insights from Tony Campbell

In this episode of the Bridge Leap Forward podcast, we’re thrilled to chat with Tony Campbell, CEO of the Motorcycle Industry Association, as he takes us on a journey through his remarkable career. From leaving school at 16 and stepping into a trainee manager role at a restaurant, to becoming a leader in the automotive and motorcycle industries. 

Tony is here to share his insights on leadership, innovation, and resilience. Join us as he reflects on mastering every role within a team, navigating the evolving motorcycle market, and the importance of attracting young talent. He also shares his vision for the future of urban mobility and the Motorcycle Industry Association’s role in shaping policies for a sustainable industry. This episode is perfect for anyone looking to develop their career and stay informed on the future of the automotive and motorcycle industry.

Join us as we sit down with Tony Campbell, CEO of the Motorcycle Industry Association, in this episode of the Bridge Leap Forward podcast. 

Tony’s career path is one of resilience and innovation. From starting as a trainee in hospitality at just 16 to leading in the world of motorcycles, he offers valuable insights on leadership, adaptability, and tackling industry challenges head-on.

 

Discover Tony’s thoughts on the future of the motorcycle industry, the importance of attracting fresh talent, and how the Motorcycle Industry Association is actively shaping the urban mobility landscape. Whether you’re passionate about career growth or want to know more about the future of transportation, this episode is a must-watch. 

01:43

Understanding all roles in management

15:20

Evolution of motorcycle market

22:00

On the challenge of attracting younger riders

22:56

On the changing needs of young people

27:20

On the future of urban mobility

30:13

On the role of trade associations in shaping policy 

34:41

On attracting young talent to the industry

35:09

On the excitement of working in the motorcycle industry

42:54

On the key traits for success in the industry

46:51

On diversity and inclusion in the motorcycle industry

Podcast #9 - from 20 November 2024

Serena Joseph, Senior Associate, Governance and Compliance Expert

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