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Podcast #56 - from 29 October 2025

The Multiplayer Mindset: How Creativity and AI Co-Create the Future

Today on Leap Forward, we welcome Justin Spooner, Director at Unthinkable Digital. Drawing on his career in fine art, broadcast media, and cultural innovation. Justin shares his philosophy of collaborative intelligence, explaining how the future of work is not about single-player AI, but about multiplayer AI working within multidisciplinary teams to overcome siloed thinking. Let's explore how to design better intelligence.

00:00

The episode's introduction

01:32

Spooner shares a childhood anecdote about his father starting a computer games company, influencing his lifelong interest in creative AI and digital technology.

03:28

Reflection on eight formative years at the BBC and the beginning of the current digital landscape with the appearance of Google and Facebook.

05:10

Discussion of how the COVID-19 crisis rapidly accelerated digital strategies in universities and other organizations.

08:22

Spooner describes his approach as dialoguing his thinking to find the "amazing thing that could be achieved" in a given set of conditions.

12:06

Focus shifts to the obsession with "collaborative intelligence" and the critique of current AI products being "single player focused" on individual productivity.

16:03

Spooner offers a vision for group learning where AI is a member of the group, role-playing positions in a debate to enhance social learning.

20:08

Recommendation to have "playtime" with new tools like Miro to understand and control the technology, rather than simply acquiescing to its paradigm.

26:06

Identification of specialism silos and hierarchical permission as key cultural barriers to collaborative work in organizations.

36:35

Spooner's excitement about the "invitational magic" of the transformative surface-level effects of technology and his fear of the sense of overwhelm.

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